{"id":4037,"date":"2020-07-08T21:43:29","date_gmt":"2020-07-08T21:43:29","guid":{"rendered":"https:\/\/www.luksicscholars.org\/?post_type=ls-event&p=4037"},"modified":"2020-07-08T21:43:30","modified_gmt":"2020-07-08T21:43:30","slug":"growing-business-through-purpose-ft-myriam-sidibe-author-of-brands-on-a-mission","status":"publish","type":"ls-event","link":"https:\/\/luksicscholars.org\/en\/event\/growing-business-through-purpose-ft-myriam-sidibe-author-of-brands-on-a-mission\/","title":{"rendered":"Growing Business through Purpose ft. Myriam Sidibe, author of \u201cBrands on a Mission”"},"content":{"rendered":"\n
\"\"<\/figure><\/div>\n\n\n\n

Read more about the panelists here:<\/strong><\/p>\n\n\n\n

–Myriam Sidibe<\/a>, author of the book \u201cBrands on a Mission<\/a>: How to Achieve Social Impact and Business Growth Through Purpose\u201d<\/span><\/p>\n\n\n\n

–Karen Poniachik<\/a>, Santiago Center’s Director<\/span><\/p>\n\n\n\n

–Eduardo Pooley<\/a>, Chief Marketing Officer at BCI<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Timezone in EST.<\/p>\n

A webinar featuring Myriam Sidibe, author of the book \u201cBrands on a Mission: How to Achieve Social Impact and Business Growth Through Purpose,\u201d in a conversation with the Santiago Center\u2019s Director Karen Poniachik and the Chief Marketing Officer at BCI, Eduardo Pooley.<\/p>\n

Among other issues, Myriam will discuss how a brand of soap taught a billion people about hygiene, how a beer brand is tackling gender-based violence, and how a toothpaste is addressing school absenteeism.<\/p>\n","protected":false,"has_excerpt":true},"featured_media":0,"parent":0,"comment_status":"open","ping_status":"closed","template":"","class_list":["post-4037","ls-event","type-ls-event","status-publish","hentry"],"acf":{"date_start":"2020-07-15 09:00:00","date_end":"2020-07-15 10:00:00","timezone":"EST - Eastern Standard Time (GMT-5:00)","list_description":"","event_type":"virtual","organized_by":"Columbia Global Centers | Santiago","organized_by_url":"https:\/\/globalcenters.columbia.edu\/santiago","is_private":false,"attendance_instructions":"Registration is requested. Use the Sign Up link below.","external_link":"https:\/\/columbiauniversity.zoom.us\/meeting\/register\/tJwkdeqspjMtGtybBtoJ3sKN7INxKboTJdx1?utm_source=Santiago&utm_campaign=429c607d9c-E-Policy+Riesgos+Oportunidades+Nueva+forma+Politic&utm_medium=email&utm_term=0_66d831b94a-429c607d9c-212511486&mc_cid=429c607d9c&mc_eid=c112582ab6","external_email":"","external_use":"url","external_cta":"Sign Up","is_portal_event":false,"related_scholar":false,"target_description":"","registration_instructions":"","reject_event":false,"reminders_sent":false,"microinteractions":{"remindme":{"count":"","users":false}}},"yoast_head":"\nGrowing Business through Purpose ft. 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