Growing Business through Purpose ft. Myriam Sidibe, author of “Brands on a Mission”
Timezone in EST.
A webinar featuring Myriam Sidibe, author of the book “Brands on a Mission: How to Achieve Social Impact and Business Growth Through Purpose,” in a conversation with the Santiago Center’s Director Karen Poniachik and the Chief Marketing Officer at BCI, Eduardo Pooley.
Among other issues, Myriam will discuss how a brand of soap taught a billion people about hygiene, how a beer brand is tackling gender-based violence, and how a toothpaste is addressing school absenteeism.

Read more about the panelists here:
–Myriam Sidibe, author of the book “Brands on a Mission: How to Achieve Social Impact and Business Growth Through Purpose”
–Karen Poniachik, Santiago Center’s Director
–Eduardo Pooley, Chief Marketing Officer at BCI
How to Attend
Registration is requested. Use the Sign Up link below.
Sign UpOrganized By: Columbia Global Centers | Santiago